Edufication: Online Training as a Marketing Strategy

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And vision. Maybe you want to turbo-charge your career. Or set off on a fresh adventure. Around here, one size does not fit all. Choose a rock-solid foundation or the powers of specialization. We answer industry wants and needs to create sharper, more relevant courses and Certification that is recognized across the globe. Join Us. We give you the skills and insight to drive the change. They provide valuable training for setting up, managing, and optimizing Facebook Ads.

Education as a Marketing Strategy: 8 Brands Doing Online Classes and More

Instagram For Business 4. Google Analytics is an indispensable free tool to track online advertising spending. While it can be quite technical to master the Google Analytics platform, a basic knowledge of Google Analytics is necessary for anyone who manages websites or social media for businesses. Google Analytics For Beginners 2.

Advanced Google Analytics 3. Google Analytics For Power Users 4.


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Getting Started With Google Analytics 5. Introduction To Data Studio 6. Google Tag Manager Fundamentals. If you want to differentiate yourself in a competitive market, then you need a professional-looking website that tells your story. You also should focus on building a digital portfolio of your work with case studies that demonstrate the business results you have generated with your knowledge and skills.

In this online training, you will go through the process of setting up a WordPress website and building your digital portfolio with case studies. The case studies framework is 3-part: the business problem, the solution you designed and implemented, and the business result in terms of quantifiable metrics.

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While their courses are aimed at professionals in the digital marketing and social media industries, someone at any level of understanding can learn a lot about content marketing here. In the Hubspot Academy, you can watch the videos at your own pace and follow the course frameworks.

For Enterprise & Training Providers

When you complete all the online courses in the program you can take an Inbound Marketing Certification Exam to get certified. This social media marketing specialization from Northwestern University is designed for freelancers, executives, and marketing professionals who want to develop more knowledge of social media strategy. It consists of 6 social media courses along with a creative project. If you complete all the required online courses, you can get a certificate from Northwestern University to highlight your new skills on your resume or LinkedIn.

Learn new skills with Facebook Blueprint.

What is Social Media? The Importance of Listening 3. The Business of Social Media 6. Social Marketing Capstone Project. What comes up when someone Googles your name? In this 4-part online course, you develop your personal brand and apply design thinking principles to get clear about who you want to help with your social media content. By the end of the course, you will be able to rapidly prototype your ideas and create a new brand-driven website. Design: Ideation and Creative Brainstorming 4.

Digital Marketing Institute

What Makes Ideas Sticky? How Social Influence Shapes Behavior 3. The Power of Word of Mouth 4. Social Networks. This free online course provides a framework so you can write effective copy that leads to clicks and eventually sales. This 4-week online course from the University of California Berkeley seeks to answer these questions: How do you connect with your audience? How do you write for these critical channels? How do you get heard on social media networks?